The challenge
A founder-led rooftop-solar brand needed everything from scratch: positioning, identity, e-commerce-grade site, lead capture, paid acquisition, and a WhatsApp follow-up engine — and a route to first revenue inside 6 months.
Our approach
- Brand & identity sprint — 'solar without the homework' positioning.
- 11-page conversion-engineered Next.js site with embedded calculators.
- Meta + Google performance stack, geo-targeted at owned-home buyers.
- WhatsApp Business Platform with 4-touch nurture + auto-quote dispatch.
Outcomes
Revenue in first 7 months
₹1.04 Cr
Cost per qualified lead
₹220
WhatsApp reply rate
38%
Site Lighthouse
98 / 92 / 100 / 100